Common Projects is fa ootwear brand that has defined a luxury, sports shoe. Following its motto – ‘less is more’ – the Italian-American design duo, Prathan Poopat and Flavio Girolami, have created minimalistic, practical sneakers. The history of Common Projects dates back to 2004. That was when the iconic model Achilles was created. It was an ultimate reflection of designers’ vision of a simple, sports shoe. The women’s line was launched just three years ago after multiple requests from CP clients’ girlfriends.

Common Projects focuses on quality. The shoes are manufactured in Italy and are made of special Nappa leather. Each pair features a golden serial number. You can sport Common Projects sneakers on streetstyle shots, styled with monochromatic coats, jeans and plain t-shirts. White shoes are often worn with total black looks. It is about how a simple element of wardrobe can redefine the most casual outfit. Common Project has it covered.

Lui’s Pick

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