Trend: Logomania

90s-inspired logomania is back! Associated with iconic brands such as Calvin Klein, Gucci or Versace, it’s now been adopted in a subtle form. Interesting typography, monograms or logos creating edgy patterns – modern designers use the power of logo in an original way. How to style a logo-marked piece? An obvious choice: classic t-shirt featuring your favourite brand’s name, written in italics or a decorative font, that you can easily style with a pair of jeans or tailored pants and an oversize blazer. The ever-lasting favourites are monogrammed accessories. This is a timeless choice that you’d love to come back to in the next few seasons. Our current obsession? RIXO London’s pleated skirt, inspired by streetart, where graffiti-like printed slogans hide RIXO name. This unique piece needs good quality basics and you’re good to go! Fashion is always about balance.

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